The first lure in its class to incorporate Shimano’s legendary Boost Concept technology, the Shimano BT World Pop features a multi-purpose design with innovations unlike anything else on the market. Built with a cupped mouth and the distinct ability to be fished with a walk-the-dog cadence, this popper creates tons of surface disturbance whether you are moving it quickly with continuous rod twitches or creating large pops with a sweep of the rod tip. Equipped with one-piece molded internal weights, Jet Boost technology increases your efficiency on the water by extending your casting distance with each cast.